Well-respected industry veteran Phil Smith has joined Videocraft as their new Business Manager. Smith, previously with Sony Australia for twenty four years where he held roles in regional sales, sales and dealer management and direct key account management, joins Videocraft in a role that sees him assist in the company’s day to day senior management business. Smith is particularly well known in the broadcast industry for his success in securing many large project and system sales from major broadcast and key account customers around Australia. Videocraft MD Jeanette Taylor said, “We are delighted to have Phil join our team. He brings with him a wealth of knowledge and experience from our industry and is a real asset for us and our customers.”