Welcome to Videocraft - Your partner for great products, service, and advice on all things video.

Canon RF 28-70mm f/2.8 IS STM Lens

Canon  |  SKU: CAN-RF28-7028IS  |  Barcode: 4000001575336
Sale price $1,763.01 Regular price $1,919.01
Tax included Shipping calculated at checkout.

Shipping Options

Shipping Methods & Estimated Delivery Times
  •  Australia Post Express Shipping – 1–2 business days within the same state, 1–3 business days interstate.
  •  Australia Post Regular Shipping – 2–4 business days within the same state, 3–6 business days interstate.
  •  StarTrack Express – 2–7 business days, depending on location.
  •  StarTrack Premium – Next business day between capital cities and major metro areas.
  •  Local On-Demand Delivery (Small Orders Only) – Same-day delivery within Melbourne & Sydney metro areas using Uber and Yello.

Shipping Cut-Off Time: Orders placed before 2 PM will typically be processed and dispatched the same day.

Please note: **We ship orders as a single shipment. If your order contains items with different availability, your order will be held until all items are ready to be shipped together.** Keep this in mind when placing your order. If this is an issue, please contact us at websales@videocraft.com.au to arrange for alternative shipping options.

The Canon RF 28-70mm f/2.8 IS STM Lens combines a fast aperture with a compact size and a versatile zoom range, making it an ideal all-purpose lens for various content creators. With its 28-70mm range and f/2.8 aperture, this lens excels in capturing everything from landscapes to portraits and more. It features L-series quality optics while maintaining a smaller design and a comparatively budget-friendly price for its performance and features.



Fast and Small

  • The RF 28-70mm differs from its L-series counterpart (the RF 24-70mm f/2.8 L) by maintaining a much smaller and lighter form factor. It does this through an advanced optical design and a more conservative but capable, 28mm wide-angle starting point. When not in use, the lens can collapse into itself, resulting in even greater space savings in a bag or when slung over a shoulder.

  • The relatively fast f/2.8 constant maximum aperture allows this lens key advantages over similarly sized options that opt for a more conventional f/4 aperture by creating images with a shallower depth of field. Portraiture and low-light shooting will benefit from the more pleasing bokeh and increased light-gathering capabilities.


L-Series Quality Optics

  • Canon has placed the optical performance of the RF 28-70mm at the same level as their famed L-series lenses. This is no small feat, especially for a lens that also manages to maintain a relatively small form factor. The advanced optical design of the lens helps ensure detailed imagery is captured throughout the zoom range and even when shooting wide open.
  • Two Ultra-low Dispersion (UD) elements are located at the front of the lens design, a configuration previously found only on L-series lenses, which corrects chromatic aberration and reduces the weight of the front lens group.
  • Two glass-moulded aspherical elements suppress aberrations and help maintain a compact overall lens size.
  • Super Spectra Coating (SSC) reduces backlit flaring and ghosting for maintained light transmission and high contrast in strong lighting condition.


Fast Autofocus and Built-In Stabilization

  • Make the most of your lens' high-quality optics by using the RF 28-70mm's fast stepper (STM) autofocus system and Optical Image Stabilizer to ensure tack-sharp imagery. These two features will help lock onto your subjects and make sure that camera shake is controlled.
  • Stepper (STM) autofocus motor is fast and silent for optimal operation during both still and video capture.
  • Focus breathing is well controlled, resulting in smooth rack focuses during video recording.
  • Optical Image Stabilizer is rated for up to 5.5 stops on its own or up to 7.5 stops when used in coordination with a compatible camera's built-in stabilization system. This system will help reduce blur from camera shake when shooting handheld, even in dark shooting situations and with longer shutter speeds.


Lightweight and Compact Design

  • Key to the RF 28-70mm's success is the physical construction. It is small, lightweight, and durable. A weather-sealed construction, like L-series glass, helps ensure this lens is capable of being used rain or shine. This makes it a reliable choice for photographers and videographers.
  • Collapsible design keeps lens size even more compact when not in use.
  • Customizable Control Ring and smooth manual focus ring allow for tactile operation of the lens.
  • Weather-sealed construction enables operation in less-than-ideal weather conditions.

Payment & Security

Payment methods

  • American Express
  • Apple Pay
  • Google Pay
  • Mastercard
  • PayPal
  • Shop Pay
  • Union Pay
  • Visa

Your payment information is processed securely. We do not store credit card details nor have access to your credit card information.

Make an offer
Make an offer
Make an offer